Sat, July 5 @ 12:00 pm - 5:00 pm WELCOME TO THE DAY DRINKING DAYS! Join us for another Saturday of daytime fun featuring The Rathco! We’re bringing the party […]

Turn up the heat. Join us for Fire & Spice, the second night of Chef’s Bounty, where bold flavors and warming spices take center stage. Each course brings global inspiration […]

We're celebrating the opening of Sagebrush Flats - 180 new apartment units in Rapid City! Now leasing so please come meet our team and take a look. These are LIHTC […]

The BIGGEST Trans Am event of the year launches in the legendary Black Hills, with the one and only Gas Monkey Sturgis hosting the action! This is the road trip […]

On July 12, the Sanford Underground Research Facility, (SURF) will host the 17th annual Neutrino Day in Lead, SD. This free, citywide science festival features hoistroom tours, science activities and exhibits for […]

Sat, July 12 @ 12:00 pm - 5:00 pm WELCOME TO THE DAY DRINKING DAYS! Join us for another Saturday of daytime fun featuring Bobcat Opposum! We’re bringing the party […]

Native artists teach and/or demonstrate the creation of artwork to visitors in the Native American Educational and Cultural Center®. Between 10:00am – 6:00pm during the below scheduled weeks, visitors are […]

Sunday, August 3rd, 2025 Iron Horse Saloon Concert Area Register: 11:00 AM Show: Noon - 3:00 PM, Awards: 4:00 PM

When: Saturday, August 2nd, 2025 Check-in starts at 7:00 AM with a breakfast and then kickstands up at 9:00 AM at the back parking lot of the Community Center located at […]

Get ready to step back in time and celebrate the most RADICAL rides of the 1980s and 1990s! Whether you’re rolling in a turbocharged ‘80s legend, a sleek ‘90s classic, […]

Sat, July 19 @ 12:00 pm - 5:00 pm WELCOME TO THE DAY DRINKING DAYS! Join us for another Saturday of daytime fun featuring Sivon Hoch Trio! We’re bringing the […]

JULY 20 - AUGUST 3, 2025  Jenna, a waitress and expert pie maker, is stuck in a small town and a loveless marriage. Faced with an unexpected pregnancy, Jenna fears […]

With the release of her 1992 self-titled solo debut, Wynonna emerged as a singular force in American music. Beyond the five Grammy Awards, the multi-platinum albums and sold-out tours, the […]

21 To Burn is a new American rock band who are quickly establishing themselves in the rock community. Formed on Florida's Treasure Coast, their high intensity performances and extremely wide […]

Get ready to serve up some summer fun at the Beat the Heat Pickleball Tournament! Whether you’re a seasoned pro or just love the game, this three-day event is your […]

Performing all day, every day 10AM-6PM from  July 25th – August 10th and in between our daily Wet T-Shirt Contest!   Come give DJ Guido some love while he keeps the party going with […]

Fri, July 25 @ 8:00 pm - 11:30 pm The Sturgis Rally is here at the Loud American in Sturgis. No cover… ever. #loudfest #sturgisrally. Add to calendar

Come take a run through Rapid City and experience the town like no other. July 26th and 27th! Save the date, with the 5k being on Saturday! The Marathon, Half […]

You and your friends and family are invited to help honor those who made the ultimate sacrifice protecting our American freedom by helping place 800 American Flags in the Buffalo […]

Sat, July 26 @ 8:00 pm - 11:30 pm The Sturgis Rally is here at the Loud American in Sturgis. No cover… ever. #loudfest #sturgisrally.

Sun, July 27 @ 1:30 pm - 9:00 pm The Sturgis Rally is here at the Loud American in Sturgis. No cover… ever. #getloud #loudfest #sturgisrally

Mon, July 28 @ 1:30 pm - 10:00 pm The Sturgis Rally is here at the Loud American in Sturgis. No cover… ever. #getloud #loudfest #sturgisrally

Tue, July 29 @ 4:00 pm - 9:30 pm The Sturgis Rally is here at the Loud American in Sturgis. No cover… ever. #getloud #loudfest #sturgisrally

When: Wednesday, July 30th, 2025 Check-in at 8:30 AM, with the ride leaving at 9:00 AM Kick off the Sturgis Motorcycle Rally week with Chief VanDewater.  The Chief will lead riders […]

Wed, July 30 @ 12:00 pm - 11:30 pm The Sturgis Rally is here at the Loud American in Sturgis. No cover… ever. #loudfest #sturgisrally.

Thu, July 31 @ 12:00 pm - 11:30 pm The Sturgis Rally is here at the Loud American in Sturgis. No cover… ever. #loudfest #sturgisrally.

Band of Fools is storming the stage for an unforgettable night of pure classic rock energy! We’re talking blistering guitars, powerhouse vocals, and the kind of live performance that’ll have you singing along, […]

Guild Of Ages is a melodic hard rock/AOR band that originally formed in Denver in 1989 under the name Caught In The Act (later shortened to CITA). They made a name for themselves in […]

All aboard! Last Train to Juarez is rolling into town, bringing their signature blend of gritty desert rock, punk energy, and outlaw country soul for a night of unbridled musical mayhem. Hailing from Arizona, […]

Black Stone Cherry And REHAB Friday, August 1, 2025 Ages 21+ No tickets required. All rally concerts are free w/ paid VIP upgrade options.  

Nick Gold will be appearing nightly during the rally.

NO COVER CHARGE July 23rd to July 27th or August 9th and 10th. 🚩July 28th - August 8th at Kickstands Bar & Grill 🚩 Free Entrance 7AM-5PM. After 5PM, ALL NON-KICKSTANDS […]

Fri, August 1 @ 12:00 pm - 11:30 pm The Sturgis Rally is here at the Loud American in Sturgis. No cover… ever. #loudfest #sturgisrally.

NO COVER CHARGE July 23rd to July 27th or August 9th and 10th. 🚩July 28th - August 8th at Kickstands Bar & Grill 🚩 Free Entrance 7AM-5PM. After 5PM, ALL NON-KICKSTANDS […]

 A NIGHT OF RAW COUNTRY SOUL & OUTLAW SPIRIT!  Country music ain’t dead—it just needed Shelby Lee Lowe to wake it up. Straight outta the heart of Tennessee, this rising star […]

NO COVER CHARGE July 23rd to July 27th or August 9th and 10th. 🚩July 28th - August 8th at Kickstands Bar & Grill 🚩 Free Entrance 7AM-5PM. After 5PM, ALL NON-KICKSTANDS […]

NO COVER CHARGE July 23rd to July 27th or August 9th and 10th. 🚩July 28th - August 8th at Kickstands Bar & Grill 🚩 Free Entrance 7AM-5PM. After 5PM, ALL NON-KICKSTANDS […]

Guild Of Ages is a melodic hard rock/AOR band that originally formed in Denver in 1989 under the name Caught In The Act (later shortened to CITA). They made a name for themselves in […]

Band of Fools is storming the stage for an unforgettable night of pure classic rock energy! We’re talking blistering guitars, powerhouse vocals, and the kind of live performance that’ll have you singing along, […]

See Night Ranger Saturday August 2nd at Full Throttle Saloon. Visit our website for more information.

Saturday, August 2, 2025 With Dakotah Faye Music begins at 5:30 pm Ages 21+ No tickets required. All rally concerts are free w/ paid upgrade options.

Sat, August 2 @ 12:00 pm - 11:30 pm The Sturgis Rally is here at the Loud American in Sturgis. No cover… ever. #loudfest #sturgisrally. Add to calendar

Loud. Raw. Unstoppable. BOMBSTATIK is bringing their high-octane sonic assault to Shade Valley Camp Resort for a night that will leave your ears ringing and your heart pounding. This isn’t just a […]

NO COVER CHARGE July 23rd to July 27th or August 9th and 10th. 🚩July 28th - August 8th at Kickstands Bar & Grill 🚩 Free Entrance 7AM-5PM. After 5PM, ALL NON-KICKSTANDS […]

NO COVER CHARGE July 23rd to July 27th or August 9th and 10th. 🚩July 28th - August 8th at Kickstands Bar & Grill 🚩 Free Entrance 7AM-5PM. After 5PM, ALL NON-KICKSTANDS […]

RATCHET DOLLS taps into the spirit, energy, and raw excitement of vintage Rock ‘n’ Roll and traditional Heavy Metal. Hailing from Texas, this high-adrenaline band is the best example of living […]

MOJO GYPSY is bringing their electrifying blend of blues, rock, and soul to the stage! Don’t miss a night of raw energy, fiery riffs, and soul-stirring vocals that’ll leave you breathless. […]

THE COMANCHEROS are riding into the 85th Sturgis Motorcycle Rally for a night of outlaw country, southern rock, and biker anthems! Saddle up for a high-energy performance packed with hard-driving tunes, whiskey-soaked vocals, […]

See Hank Williams Jr. at Full Throttle Saloon Sunday, August 3rd. Visit our website for more information.

Ian Munsick and Tyler Halverson Sunday, August 3, 2025 Ages 21+ No tickets required. All rally concerts are free w/ paid VIP upgrade options.

Sunday, August 3rd, 2025 Iron Horse Saloon Concert Area Register: 11:00 AM Show: Noon - 3:00 PM, Awards: 4:00 PM

Sun, August 3 @ 12:00 pm - 11:30 pm The Sturgis Rally is here at the Loud American in Sturgis. No cover… ever. #loudfest #sturgisrally.

Get ready for an unforgettable night of soulful vocals, electrifying energy, and breathtaking performances! Jessica Loobey is taking the stage for a one-night-only show that you do not want to miss! From powerful ballads […]