Tuberville alamba sports stars politics candidates.

Tommy Tuberville is a U.S. senator running for Alabama governor. His new campaign paraphernalia recognize his old job: coach. The former football coach at Auburn University leaned into that branding after announcing his bid for office Tuesday. It’s a deliberate tactic that demonstrates how figures like Tuberville transition from athletics to politics. Others have done it successfully, from Gerald Ford to Bill Bradley. Though there are no sure bets, as Herschel Walker’s bid for Senate showed. And as women’s professional sports grow in popularity, one expert says more women could use the platform to seek public office.