Colorado AD Rick George, who hired Deion Sanders, to step down at end of academic year
November 13, 2025
Rick George, the athletic director at Colorado who hired football coach Deion Sanders, is stepping away from his role at the end of the academic year. The university announced his decision Thursday with the football team on a bye week. George will move into an advisory role to the chancellor and serve as director of athletics emeritus. He will assist in revenue-generating initiatives for the department. George was brought on as Colorado’s athletic director in July 2013. One of his biggest moves was in December 2022 when he brought in Sanders, who’s revitalized a downtrodden football program. George also oversaw the transition of the school from the Pac-12 Conference back to the Big 12.