kellogg artificial dyes cereals 2027.

WK Kellogg Co. plans to remove artificial dyes from its breakfast cereals in the next two and a half years. That’s according to the company and the attorney general of Texas. The maker of Froot Loops and Apple Jacks gave the timeline on Thursday as U.S. food producers face pressure from the U.S. government and consumers to phase out synthetic colorings. Texas Attorney General Ken Paxton says Kellogg signed an agreement assuring his office that the Michigan-based company would “permanently remove toxic dyes” from its cereals by the end of 2027. Kellogg says it already had committed to do that and also to stop launching new products with the dyes in January 2026.