MAHA idealism meets political reality as RFK Jr. attempts to wrangle a growing movement

Health and Human Services Secretary Robert F. Kennedy, Jr., arrives on stage at the inaugural Make America Healthy Again summit at the Waldorf Astoria, Wednesday, Nov. 12, 2025, in Washington. (AP Photo/Rod Lamkey, Jr.)
Health and Human Services Secretary Robert F. Kennedy, Jr., arrives on stage at the inaugural Make America Healthy Again summit at the Waldorf Astoria, Wednesday, Nov. 12, 2025, in Washington. (AP Photo/Rod Lamkey, Jr.)
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Health Secretary Robert F. Kennedy Jr. is fending off criticism from his own base as some of the environmental and anti-vaccine activists who propelled him into politics have said they want stronger action against vaccines and pharmaceutical companies. Other Kennedy supporters have questioned why he and other government leaders have appeared willing to work closely with large corporations. The tensions reflect emerging cracks within Kennedy’s โ€œMake America Healthy Againโ€ coalition as it amasses power and broadens in scope. The MAHA initiative has enjoyed widespread popularity, but public health researchers say the broad appeal of making Americans healthier can also cause conflicts within the movement by inviting competing interests.

NEW YORK (AP) โ€” Robert F. Kennedy Jr. spent a recent Wednesday showered in praise from the vice president and health technology CEOs at a glitzy โ€œMake America Healthy Againโ€ event in Washington, designed to celebrate the health secretaryโ€™s successes and the movement he has built.

Yet online, a different narrative of his tenure was playing out as a small but vocal group of Kennedyโ€™s supporters and former employees assailed top Trump administration advisers, claiming they were sabotaging him and redirecting MAHA away from its original goals.

โ€œMAHA is not MAHA anymore,โ€ Gray Delany, a former Department of Health and Human Services official ousted in August, said in a podcast interview that day. โ€œIโ€™m not there, but what Iโ€™ve heard of whatโ€™s happening today is not the MAHA that we signed up for.โ€

The criticisms, which grew loud enough that the health secretary took to social media to defend his colleagues two days later, exposed the cracks that are beginning to form within his coalition as it amasses power and broadens in scope.

Several of the environmental advocates and vaccine skeptics who helped propel Kennedy into politics have become impatient with what they view as inadequate action on their priorities. Theyโ€™re also wary that the Health Department appears willing to collaborate with pharmaceutical companies, tech firms and other big corporations whose motives they donโ€™t trust.

The fissures pose a threat to the cohesion of a movement that has given President Donald Trump an important ally and Republicans access to a new group of voters. They come as cracks have developed in Trump's own Make America Great Again movement over issues like the Epstein files and the White House's focus on global diplomacy.

In the wider public, MAHA has enjoyed soaring popularity. About two-thirds of Americans said they supported the โ€œMake America Healthy Againโ€ initiative from the federal government, according to an Ipsos poll from June.

โ€œMAHAโ€™s growth is a sign of its success,โ€ said HHS spokesperson Andrew Nixon. โ€œSecretary Kennedy is leading a broad coalition to make Americans healthier, guided by transparency, accountability and measurable results. The movementโ€™s meaning hasnโ€™t changed and itโ€™s stronger than ever.โ€

Public health researchers say the genius that fuels Kennedyโ€™s movement โ€” the universal appeal of making Americans healthier โ€” can also cause conflicts by inviting competing interests.

โ€œThis is a tale as old as time in politics,โ€ said Matt Motta, a professor at Boston University School of Public Health. โ€œThe bigger your tent is, the harder it can be to make everyone happy.โ€

Kennedy, a longtime environmental lawyer and anti-vaccine activist who helped lead the crusade against COVID-19 shots during the pandemic, has taken many steps to curtail vaccines this year. He pulled $500 million for their development, ousted and replaced every member of a federal vaccine advisory committee and pledged to overhaul a federal program for compensating Americans injured by shots. He also has repeatedly spread false and misleading information about vaccines while in office.

As recently as this week, in a move that thrilled Kennedy's anti-vaccine base, the Centers for Disease Control and Prevention changed its website to contradict the longtime scientific conclusion that vaccines do not cause autism.

But many of Kennedy's supporters in what they call the โ€œhealth freedomโ€ movement say itโ€™s not enough. Some want punishments for companies that profited from vaccine and mask requirements during the pandemic. Others want mRNA-based COVID-19 shots pulled from the shelves, despite scientific consensus that they have saved millions of lives.

In their attacks on the administration last week, a few MAHA influencers and two fired HHS employees suggested White House chief of staff Susie Wiles and Kennedyโ€™s close adviser, Stefanie Spear, were conspiring to limit Kennedyโ€™s ability to restrict vaccines and crack down on pharmaceutical companies.

Some Kennedy supporters latched on to the claims and pointed to Wilesโ€™ career history at a lobbying firm that has worked with Pfizer as evidence sheโ€™s trying to undermine him. They also shared years-old social media posts from Spear criticizing Trump.

Kennedy defended his colleagues in two posts on X, saying the MAHA movement has โ€œno better friend in Washingtonโ€ than Wiles and that Spear has become a Trump loyalist.

โ€œLetโ€™s focus on our extraordinary achievements to date and the monumental work that still needs to be done,โ€ Kennedy wrote. โ€œLetโ€™s build our coalition instead of splintering it.โ€

Since the โ€œMake America Healthy Againโ€ slogan debuted on the campaign trail last year, Kennedy and Trump have widened the MAHA tent considerably by inviting anyone into the fold who has concerns about Americansโ€™ health, nutrition and chronic disease.

Thatโ€™s attracted a diverse crowd, including moneyed interests โ€” among them health data startups, artificial intelligence firms, drug manufacturers and even fast-food companies. Steak โ€™n Shake recently promoted its fries cooked in beef tallow, saying it was โ€œproud to be part of the MAHA movement.โ€

At the recent MAHA event in Washington, hosted by the pro-Kennedy group MAHA Action, Kennedy and other federal health officials appeared on a stage that was occupied throughout the day by biotech companies like CRISPR Therapeutics and Regeneron, the brain-computer interface company Neuralink and various AI companies and health startups. The invitation list raised flags for some longtime Kennedy supporters.

โ€œI was not thrilled about some of the people who were there,โ€ said Leslie Manookian, president and founder of the Health Freedom Defense Fund, a nonprofit that promotes bodily autonomy. โ€œI donโ€™t think that we make America healthy again through pills, creams, injections, pharmaceuticals, chips, monitors, devices.โ€

Tony Lyons, president of MAHA Action, told The Associated Press that the MAHA movementโ€™s strength โ€œcomes from its openness to ideas, from its dedication to including all voices, all perspectives, more dialogue, more fierce debate.โ€

โ€œWe donโ€™t want to exclude anyone,โ€ he said. โ€œWe donโ€™t want to censor anyone.โ€

Ethan Augreen, who led Coloradoโ€™s volunteer effort for Kennedyโ€™s presidential campaign last year, said he was concerned both by speakers at the event and by a recent Kennedy social media post about meeting with tech leaders to talk about personal health data.

He said he hoped Kennedy would fight corruption in Americaโ€™s health care system and remove mRNA COVID-19 vaccines from the market.

โ€œThereโ€™s definitely some alarm bells going,โ€ Augreen said. โ€œGrassroots MAHA people definitely donโ€™t trust these corporations, and itโ€™s not really apparent whether the administration is just getting in bed with them or really holding their feet to the fire.โ€

At a recent Oval Office meeting, Kennedy stood with Trump and other administration leaders as they touted a deal with drugmakers Eli Lilly and Novo Nordisk to expand coverage and reduce the prices of weight-loss drugs.

Kennedy had previously expressed skepticism about GLP-1 weight-loss medications and has said he wants to focus on the root causes of disease instead of medicating the public. But he praised the deal, even as he was careful to add it wasnโ€™t a โ€œsilver bullet.โ€

Dr. Mehmet Oz, the administrator of the Centers for Medicare and Medicaid Services, said during the MAHA event that scrutiny of it from Kennedyโ€™s base was โ€œunderstandable.โ€ He defended the administration as using Trump's negotiation playbook instead of going โ€œhead-to-head with adversaries.โ€

Several of Kennedyโ€™s core supporters said they see the government as a deeply entrenched bureaucracy that wonโ€™t be easy to reform, even as they hope he'll be able to remove toxins from food and the environment and further restrict vaccines. Kennedy, at an appearance with western governors Thursday, said he doesn't intend to take away people's access to vaccines.

Jeffrey Tucker, founder of the nonprofit Brownstone Institute who has rallied support behind Kennedy, said MAHA activists are idealistic but at times naive about the difficulty of government reform.

โ€œItโ€™s very important to hold on to your ideals,โ€ he said. โ€œBut if youโ€™re doing nothing but throwing rocks, then you can become a problem.โ€

Motta, the professor, said regardless of where MAHA goes next, itโ€™s already bigger than any singular policy position.

โ€œIdentities do not go away easily,โ€ he said. โ€œThey are deeply held; they are deeply integrated into our sense of self. And I would be shocked if this was a movement that faded.โ€

___

Associated Press writer Linley Sanders contributed to this report from Washington.


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