OpenAI plans to introduce ads for ChatGPT users who aren’t paying for the premium version. The company announced Friday that it will start testing ads in the coming weeks. OpenAI aims to monetize its chatbot, which has over 800 million users, most of whom use it for free. Despite being valued at $500 billion, the startup is losing more money than it makes. The digital ads will appear at the bottom of ChatGPT’s answers when there’s a relevant sponsored product or service. OpenAI assures that the ads will be clearly labeled and separated from the organic answers.
SAN FRANCISCO (AP) — OpenAI says it will soon start showing advertisements to ChatGPT users who aren't paying for a premium version of the chatbot.
The artificial intelligence company said Friday it hasn't yet rolled out ads but will start testing them in the coming weeks.
It's the latest effort by the San Francisco-based company to make money from ChatGPT's more than 800 million users, most of whom get it for free.
Though valued at $500 billion, the startup loses more money than it makes and has been looking for ways to turn a profit.
OpenAI said the digital ads will appear at the bottom of ChatGPT's answers “when there’s a relevant sponsored product or service based on your current conversation.”
The ads “will be clearly labeled and separated from the organic answer,” the company said.
