
Texas Tech hoping big money and top transfers lead to unprecedented payback in football
Texas Tech is investing a lot of money into its athletes, and has brought in a lot of football players from the transfer portal. The hope now is that the payback will be unprecedented success on the field. It has been widely reported that there will be about $55 million going to Red Raider athletes this year. A significant chunk is going into the football program that has never won a Big 12 title. There are 22 incoming transfers, most of them expected to have an immediate impact. Coach Joey McGuire says his team understands the importance of this season.